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It was more than a visual experience - it was a wake-up call, a healing, and a lesson in what becomes possible when we truly listen to the land.

- Eve Park, New Zealand Leadership Programme Participant

This documentary invites us not just to admire and be astounded by the way trees communicate and the depths of a forest’s life, but to establish our own connection with nature’s cathedrals and to Think Like A Forest.

- Kennedy Warne, Founding Editor of New Zealand Geographic

It gave my soul hope

- Dr Megan Woods

In Think Like a Forest, there’s a line that stayed with me: “The thing I’ve learned about a natural forest is that it is layered. Everything is doing a job.

- Dame Anne Salmond

It was such a delight to get my creative juices working by tuning in to such beautiful images and wise words.

- Sir Jonathon Porritt, UK on Think Like A Forest

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Community Screenings
Across Aotearoa
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Spotlight

Campaigns

The outputs of our work programme flow through three primary channels – content, research and campaigns – and comprise a diverse range of activities.

Recloaking Papatūānuku

Ō Tātou Ngahere Conference

Ō Tātou Ngahere

Our Regenerative Future

Financing The Future

Our Forest Future

Kaitiakitanga

What does it take for Aotearoa New Zealand to lead in addressing big challenges like climate change or threats to
freshwater and ecosystem health? Where do you even start in trying to answer such a question?

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Our Advantages

The strength and richness of our science, our abundant natural resources, and the clarity of our bicultural leadership, place Aotearoa in an exciting position. Pure Advantage is proud to help translate these advantages into real-world environmental and economic solutions.

Built Environment

The built environment, and the construction and building sector, has an instrumental role to play as Aotearoa moves towards a healthier, zero carbon nation.

Innovation

Unleashing the taniwha means finding our niche on net zero markets, identifying sunrise supply chains and becoming even better at what we’re good at.

Nature-based Solutions

To fully harness nature as a climate solution, we must completely reframe the way we view our natural resources and landscapes.

Renewables

Recent advice from the Climate Change Commission (CCC) confirms that New Zealand is not on track to meet its 2050 targets, earmarking an increase in renewable energy as a leading priority.

Smart Systems

Smart systems make optimal use of all the interconnected information and agents available to more efficiently optimise the use of limited resources for the benefit of society.

Trust

Nurtured right, trust can continue to be among our greatest assets for enduring prosperity and resilience in New Zealand’s journey towards a more sustainable future. 

Aotearoa – ‘A place where talent wants to live – which is about looking after our pristine environment as much as anything’

– Sir Paul Callaghan