Katherine Corich

AuthorKatherine Corich

Katherine Corich qualified as a commercial pilot before turning her considerable energy and intellect to becoming an expert in business transformation. Sysdoc Group, the New Zealand-based international business consultancy she founded 30 years ago, now has offices in four countries and a client list that includes the likes of Jaguar Land Rover, National Australia Bank and the Vodafone Group. An Associate Fellow of the University of Oxford – Saïd Business School, with an MA in Linguistics, she has recently been inducted into the NZ Hi-Tech Hall of Fame, was 2015 UK New Zealander of the Year, and has twice won the Ernst & Young Entrepreneur of the Year Award, among other accolades, while Sysdoc has been recognised for both its carbon reduction efforts and family-friendly workplace policies. Katherine is a Pure Advantage Trustee.

Our Advantage: Reconfiguring the Conventional Wisdom

The U.S. President-elect was 12 years old when the Harvard economist John Kenneth Galbraith introduced the world to a new phrase. The ‘conventional wisdom’, seasoned now, was once fresh and at the centre of Galbraith’s influential book The Affluent Society—a reminder that the ‘conventional view serves only to protect us from the painful job of thinking’. Galbraith willed us—as we moved forward—to...

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