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Kiwis slam NZ’s clean, green image

Due to a recent survey it has been found that only two per cent of Kiwis think New Zealand completely lives up to its 100 per cent Pure branding, but the majority think we are mostly there. The survey followed questioning of the 100 per cent Pure Tourism campaign from overseas media.

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Pure Advantage

Pure Advantage

Pure Advantage generates and curates content we believe advances the green growth discussion in a New Zealand context.

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